The GTM Lab: Product Marketing in the Age of AI

Why we picked it

Are you working on a product or feature right now?Then this is the real question:👉 Will it actually get used once it ships? In the age of AI, building is easy.Adoption is not. Join Product Calgary for The GTM Lab: Product Marketing in the Age of AI - a hands-on session designed for Product Managers who want to move beyond shipping features and start driving real outcomes. We’ll cover how to:• Validate ideas before building• Define who you’re building for (and why it matters)• Identify weak assumptions early• Avoid GTM mistakes that kill adoption And then…👉 You’ll apply it in a structured, high-intensity workshop ⚠️ Important:RSVP’ing on LinkedIn does NOT secure your spot.🎟️ This is a paid, ticketed event.👉 You must purchase a ticket using the link above (Showpass). 💡 Pro Tip:Product Calgary members get 50%